Manifesto on Transparency and Good-faith Business Practices

2020 is a year of crisis or “GENGZI” in the traditional Chinese calendar. The current pandemic has shocked the entire world. Through the crisis, the global trend to shop from the security and comfort of home, and commercial activity through cross-border e-commerce platforms has accelerated. It is being driven by both the need for fair play and efficiency enhancement. Clicking to order on screen is translating into a flow of thousands of information, product and service, and payment exchanges. Transparent platforms are attracting many good faith brand owners to sell high quality products to consumers free from any concern of complex pricing terms. The interconnected patterns and positive impacts of consumption are increasing sharply, while the desire to follow a more simple and green way of living is becoming a core life goal for many people. As a result, new innovative startups with entrepreneurial spirit, supported by sound investors and financial institutions, are assembling and combining global and local teams from different cities across the world. A new business model, driven by the brand owner and its active agents that drastically improves the lifestyle of the families involved. Now is the time to enhance and promote the automation of domestic and international trade and economies, with the added blessing of supporting all families to thrive in this difficult time of global pandemic.

The new globally integrated business model must focus on enhancing the best practices from both corporate governance and business compliance perspectives. The platform will treat every consumer in an equal and fair manner. Compliance with each and all applicable laws will be implemented in a determined way. Clean government and good-faith businesses will work together toward the establishment of a healthy biosystem that nurtures business growth. New business franchises will attract more and more high-quality entrepreneurs to join the team, and engage in mobile device-based commerce patterns without limitations on possibilities and imagination. An innovative vertical portal will be fostered to support healthcare and beautification businesses, where marketing alliances and vertical integration will generate great rewards through an infrastructure of interconnectivity. To ensure a long lasting and successful business, we must stick to our vision, mission, values, and beliefs in promoting good faith and wellbeing. We strive to maintain a healthy balance between our pursuit of profit and paying taxes, while nurturing billions of families both materially and spiritually.